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#ppcchat Podcast

#PPCChat 290119 - Automation - The Good, The Bad, The Ugly

30/1/2019

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#PPChat Twitter discussion that runs on Tuesdays at 5pm GMT -
Led by Julie F Bacchini (@NeptuneMoon
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Q1 What, if anything, are you currently using automation for in your PPC work?

Q2 Where and how is automation working really well for you?

Q3 Where is automation NOT working really well for you? Why do you think it is not working as well as it could/should? (The frustrations question is coming next!)

Q4 What is your biggest frustration with automation in PPC?

Q5 In light of Google Ads new initiative to start doing things in accounts “behind the scenes” automatically (unless you opt out) – what would you like them to tell them as PPC professionals?

Q6 What areas to do you wish that platforms would do better with automation? What would be most helpful to you?

Q7 What areas to do you wish that platforms would stay away from when it comes to automation?

Google tells some advertisers it will handle their campaign management

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    Anu Adegbola

    Due to her love of all things Paid Search and learning new cutting edge tips, Anu voices this weekly round up of the latest in industry expert tips. Tune in weekly for new episodes.

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