Twitter discussion that runs on Tuesdays at 5pm GMT - Hosted by Timothy Jensen (@timothyjjensen)
Q1 Do you use automation features in your PPC management?
Q2 What are some examples of auto-optimization settings you’ve generally seen work well?
Q3 What are some examples of auto-optimization settings you’ve generally seen work poorly?
Q4 Which platform do you trust the most to hold the reigns for optimizing your campaigns, and which do you trust the least?
Q5 What approach do you use for testing the effectiveness of an auto-optimization setting?
Q6 What advice would you share with new PPC’ers about using these settings?
Q7 What automation trends do you predict for the future of PPC?
Due to her love of all things Paid Search and learning new cutting edge tips, Anu voices this weekly round up of the latest in industry expert tips. Tune in weekly for new episodes.