MINDSWAN
  • Home
  • Podcast
  • Blog
  • Contact

#ppcchat Podcast

#PPCChat 061118 - Keyword Strategy In The Age of Fuzziness

8/11/2018

Comments

 
#PPCChat Twitter discussion that runs on Tuesdays at 5pm GMT -
Led by Julie Bacchini (@NeptuneMoon)
Picture

Q1 Have the changes to how keywords now match in @GoogleAds impacted some or all of your accounts? If so, how?

Q2 What are the biggest changes you’re experiencing?

Q3 Have these changes impacted the way you think about keywords, structure your accounts or manage them? If so, how?

Q4 Are you changing the way you think about targeting either more generally and/or as a response to the changes in how ads match to keywords/trigger?

Q5 What kinds or match types do you use or not use now and why?

Q6 Are you taking any proactive steps to move away from keywords as primary targeting either generally or in response to the matching changes over the past year or so?

Q7 If there is one thing you would want to @GoogleAds to know about how these changes are impacting you, what would that be?

Q8 If there is one thing you could request of @GoogleAds regarding these changes, what would it be?

Comments

    Anu Adegbola

    Due to her love of all things Paid Search and learning new cutting edge tips, Anu voices this weekly round up of the latest in industry expert tips. Tune in weekly for new episodes.

    Archives

    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018

    Categories

    All
    Ad Copy
    Ad Extensive
    AdWords
    App Exclusons
    Bidding
    Bidding Strategy
    Creative
    Facebook
    GDN
    Google ADs
    Mobile
    New UI
    Platform
    PPC

    RSS Feed

Subscribe To Get  PPC Automation Tips, Podcast release and other updates!

    [object Object]
Subscribe Now

Contact Info

Tel: +44 (0) 7525 942 804
Email: hello@mindswan.com

Follow MindSwan

 HOME | SERVICES |  ABOUT | SPEAKING & EVENTS | #PPCCHAT | BLOG | CONTACT US

By using this site you consent to the use of cookies. Cookies can be managed in your browser or device setting
Copyright © 2020 MINDSWAN ​
  • Home
  • Podcast
  • Blog
  • Contact